Overview.

Client

UBX Training

Industry

Health & Fitness

Location

London

UBX Training is an international boxing and fitness brand offering high-energy, non-contact boxing and strength workouts in a welcoming, community-focused environment. When they opened at Greenford Quay in Ealing, we wanted to introduce their unique 12-round workout to West London in a way that felt local and relevant to residents.

We worked with UBX Ealing to build their online presence from scratch, increase visibility, and attract local members in a busy market full of premium gyms, budget chains and specialist studios. Our goal was to create a strong online foundation whilst showcasing what makes UBX special: expert-level coaching, flexible drop-in access, and a friendly, inclusive community atmosphere.

Key Results.

Our digital strategy helped position UBX Training Ealing as the leading boxing gym in West London, starting from zero online visibility.

Top 5 Keyword Rankings Within 3 Months

0

Book a Visit conversion increase

0 %

Leads Generated within 90 days

0 +
Conversions
0 %
100+ “Book a Visit” leads generated within 90 days
Massive uplift in engagement through optimised funnel strategy.
Keywords Ranked
+ 0
#1 for key boxing terms in Greenford & Ealing within 30 days
Rapid SEO results driving local dominance.
Trial Bookings
+ 0
Delivered at £15 CPA with 18.12% conversion rate
High-performing Google Ads campaigns generating strong ROI.

Feedback from
our client - UBX Training

"Their dedication and results-driven mindset made their SEO service worth every penny, and we consider them an invaluable partner in our ongoing success."

Working with MMC on our UBX Greenford Quay project has been an outstanding experience from start to finish. Tristan and his team demonstrate the highest level of professionalism and expertise, always responding promptly and clearly to any questions or concerns. Their deep knowledge of SEO and digital marketing truly sets them apart in the industry.

What impressed us most was their ability to not just increase our website traffic, but to drive highly targeted, high-intent customers directly to our business. This made a significant difference, as it allowed us to focus on delivering world-class boxing and strength workouts to the exact audience who would benefit most from our services.

Thanks to MMC’s tailored approach and strategic insight, we saw measurable growth in client engagement and overall business performance. Their dedication and results-driven mindset made their SEO service worth every penny, and we consider them an invaluable partner in our ongoing success.

Akin Akintoye

Managing Director, UBX Training

Challenges.

UBX needed a dedicated website to launch their new gym location, focused on getting people to book trial sessions and understanding their unique 12-round circuit format. They didn’t have local photos or videos, so we needed to create fresh content that showed the friendly, inclusive feel of their classes. In a competitive fitness market, they also needed to overcome people’s preconceptions about boxing, rank higher in local searches, and position themselves as a better option than larger chains for busy professionals and gym beginners.

What we did.

We delivered a complete digital solution including website design, paid advertising, photography and video, SEO and technical setup. This gave UBX a strong, scalable online presence tailored to the local market.

Branding & Design

Modern microsite with mobile-first design and clearly defined conversion paths

Web Development

Fully self-managed platform with CRM integration and sub-second load speeds

Google SEO

Hyper-local SEO strategy that delivered top search rankings and 8,100% conversion growth

Google Ads

150+ free trial bookings achieved at £15 CPA with 18.12% conversion rate

Design.

UBX Ealing didn’t have their own website when they opened. We looked at the main UBX brand to keep things consistent, then designed a custom website specifically for the Ealing location that was built to get people to book trials.

The website clearly explained their 12-round circuit, the different daily classes, and that people can just walk in without a long-term membership. We made the booking process simple with clear buttons encouraging visitors to sign up for a free session.

We focused on making it mobile-friendly and fast-loading because most people search for gyms on their phones. We also created professional photos and videos showing real members, coaches and classes—all showing the energy and inclusive vibe of UBX. These were used across the website and marketing to build trust and get people interested.

Development.

UBX Ealing had no separate website for their new location. We built a brand new, easy-to-manage website just for the Ealing gym, while keeping the same look and feel as the main UBX brand. This gave us complete control over performance and user experience without limitations from a global website.

We optimised the site for speed, so it loads almost instantly, which keeps visitors on the page longer and increases bookings—especially for people on mobile phones.

We connected GoHighLevel CRM directly to the website forms so every enquiry is captured immediately and sent to the right person. This saves time and makes sure no leads are lost.

The website uses a flexible system, so the Ealing team can update content and classes themselves without needing a developer. This gives them a fast, booking-focused website tailored to their local needs.

Google SEO.

Within just 30 days, UBX Training Ealing ranked #1 for key boxing search terms in Greenford and Ealing, beating larger local competitors through our local SEO strategy. This quick success completely changed their online visibility in West London.

Organic traffic grew by 119%, with search views increasing by 120% and enquiries jumping by 237%. We generated 300+ leads within 90 days. We used specific long-tail keywords and location-based landing pages to get quick rankings across West London’s competitive gym market.

We also improved the website’s technical performance, speed and booking flow, which directly increased conversions. We built authority by creating expert boxing content, using proper SEO markup, and getting links from trusted fitness websites, making UBX the go-to boxing gym.

Most importantly, trial bookings increased by 8,100%, proving that better search visibility and user experience directly drive business growth.

Keywords Ranked
0 +

#1 for key boxing terms in Greenford & Ealing within 30 days

Leads
0 +

Generated within 90 days

Website traffic
% 0 +
increase in organic traffic

Google Ads.

UBX Greenford Quay brought us in to run their first paid advertising campaign, going from having no online presence to becoming a popular local gym through targeted paid search ads.

Between 1 April and 5 August 2025, we got 150+ trial bookings through Google search ads at just £15 per booking. With a total ad spend of £2,340+, we generated 2.3K clicks from interested people, proving Google Ads is a reliable way to grow.

We targeted specific areas around Greenford and Ealing using search terms like “boxing gym” and “fitness classes Greenford”. We only used exact and phrase match keywords to make sure people clicking are genuinely interested, not just random searches.

All ads led to a high-converting landing page with an easy booking button. Combined with proper tracking and ongoing optimisation, this approach let UBX compete with national gym chains in their local area.

Trial bookings generated
0 +
From first ever digital ads campaign
Cost per conversion
£ 0
Exceptional efficiency for gym trials
Leads Generated
0 +

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